Article Marketing vs Video Marketing
Posted by | Posted in Uncategorized | Posted on 13-11-2009
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Article marketing and video marketing are two powerful ways of generating backlinks and boosting traffic to your site but one important question that has emerged is which one should you focus on. Article marketing has already proven itself time and again to be a powerful tool for increasing site traffic while video marketing is a relatively newcomer. However, it has been noted that videos can get your site on the front page of the search engine results much faster. This is due to the Google algorithm’s provision of a bigger weight to videos because it has been noticed that many people would rather watch a video than read an article.
Video sharing sites have rapidly rising in popularity and video can offer the advantage of providing credibility to your service or product. Video marketing is also quite personal in nature so that it is very suitable for social networks. However, you will need to make sure that they are suitable for the population segment that you are targeting or they might not provide you with the desired effects. Moreover, videos are much harder to produce than articles and you may add the fact that some people are uncomfortable when facing a camera. For them, article marketing may be the only method available but it would be better if you can use them both because they tend to complement each other.
Meanwhile, an emerging difficulty with article marketing is that there are more people who are now attempting to publish their articles online. Thus, you now have to submit more articles to more article directories to ensure that you have a better chance of having your article noticed by many people. If you try to write those articles yourself, you may soon find out that you have very little time left for the other essential activities of your online marketing venture, that why most people get their article marketing outsourced.
Fortunately, article writing services have been on the rise to provide you with high quality and informative articles at affordable prices. You can specify the keywords to be used, the density, and other important factors for your search engine optimization (SEO) needs. By using these services, you will also be able to get the articles ready for you much earlier than if you wrote them yourself.
Therefore, video marketing and article marketing can be applied simultaneously for a more effective Internet marketing strategy. Each has its own benefits and as for article marketing, writing services are always available to save you from the time consuming task of writing them.
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